A CHARITY is being set up in a bid to ensure Droitwich makes the most of its brine heritage.
And now Coun Richard Morris, the man behind the venture, said he wanted to hear from anyone interested in being part of the organisation, which would undertake such tasks as applying for funding and planning an overall strategy on how the brine can be effectively used to support the image of the town.
He is urging anyone interested in being part of the charity to go to a meeting about it at 7pm on October 27 at the John Corbett Room at the Droitwich Community Centre Droitwich on Tuesday 27th October at 7pm.
Some of the areas that Coun Morris feels should be considered include branding the High Street, a Roman centre and opening up a brine run which the public could view.
Coun Morris added: “I believe we need to develop a vehicle to exploit this major asset so I am looking to set up a ‘Droitwich Spa Brine Heritage charity’.
“Hopefully projects developed would support grant funding and even support the flagship projects of the Lido and Brine Baths.
“Droitwich Spa has a rich heritage but do we take full advantage of it?
“We have a wonderful open air Lido, the only inland salt water Lido in the UK and we have an effective museum in the Tourist information centre and a newly opened canal ring.
“We also have town events which are increasing in their popularity and support but there is much more that can still be done.”
The natural brine at Droitwich is ten times saltier than sea water with only the waters of the Dead Sea more concentrated.
There is archaeological evidence that the salt deposits were being exploited by man as far back as the Iron Age, and possibly before.
“I need people who are keen to help bring the town’s unique brine heritage to the fore and work with other groups who work so hard to achieve this,” added Coun Morris.
