Top 10 Lifestyle Brands for Women
The days of any brand doing one thing and one thing only are long past. Most brands these days, whether their focus is electronics, outerwear, or homewares, make more than one product if they want to survive the harsh consumer climate.
There are some brands that are so well known and loved, like Skechers shoes, that they do that one thing that everyone loves them for and sail through the economy’s changing tides without a care in the world. Many brands diversified not only to guard against a sudden lull in their prime product sales but also to open themselves up to a much broader market and to increase sales (which any business owner will tell you is never a bad thing!).
Lifestyle brands are the new one-stop shops offering everything from footwear to fragrances. From laptops to earpods and watches, from health foods to kitchen cleaning supplies. The brands that we women love the most are usually the ones that offer a good choice of footwear and clothing; the more options in one place, the better we love them! We’ve put together a list of the top ten best-loved lifestyle brands for women for a range of different tastes and price points. Check them out, and you might find a new favourite!
Calvin Klein
If you don’t know about Calvin Klein, you must have been living under a rock for some time now. When the jeans market was wide open and shifting from workwear to casual wear, Calvin Klein saw the opening and dove into it, jeans first. This brand offers classic white Calvin underwear, fragrances, and jeans, to name but a few items. The very definition of a successful lifestyle brand.
Adidas
Like many brands that started out as sport and sport adjacent garment designers, Adidas has long since moved into the casual wear department as well. The brand remains true to its roots in sport and activity, but now it offers gear, footwear, and outerwear for people who like to move in style. “Nothing is Impossible” with Adidas.
Juicy Couture
If you lived through the early 2000s, you’ll doubtless still remember Juicy Couture from its heyday. The matching velour sweatsuits with “Juicy” emblazoned across their rears were on every Hollywood starlet and inspired an entire matching set movement that we hadn’t seen since the 50s and 60s. Drowning ourselves in buckets of Viva La Juicy perfume was the only way to smell good! The brand has hung on despite the changing times and remains a symbol of unapologetic, sexy femininity to this day.
Marc Jacobs
Be careful how loudly you say the words “Marc Jacobs” when you’re walking around a department store during a sale. Say it a little too loudly, and you may just cause a stampede because Marc Jacobs remains one of the top designers of luxury outerwear and handbags of the last 20 years. Having designed for Louis Vuitton from 1997 to 2014, Marc knows how to do luxury.
Nike
Is there anything Nike doesn’t do? We doubt it. Best known for its sports shoes, Nike has evolved a lot since it began in 1964. It is the brand above all brands, an empire in a world of mere fiefdoms. While Nike’s focus is still mainly on sports and adjacent goods and garments, there’s something here for everyone.
Ralph Lauren
The ultimate in American classics, Ralph Lauren, is an institution. Their wholesome, classic, all-American look is what made the company famous and what still keeps droves of customers flocking to them more than five decades after they began making garments. Polo, Ralph, Purple Label, Children’s, Chaps: Ralph Lauren’s global reach is solid and not going away any time soon.
Vans
Lifestyle brands come in all shapes and sizes, including those that offer the super casual, skate-influenced individuals in the world something cool to put on their bodies. Vans Off The Wall began strictly as a skate brand and has grown to include accessories, footwear, and garments, all still with that skater edge. The beloved waffle-bottom sneakers are a firm favourite with people worldwide.
Lululemon
Lululemon Athletica is one of the younger brands on the list, having been started in 1998 in Vancouver, Canada. Born, like many other lifestyle brands, from the love for a daily sweat session, Lululemon offers both men’s and women’s garments, accessories, and footwear. The yoga-inspired brand is still true to its roots but has expanded its offering to bring many different kinds of people into the fold.
The North Face
The first thing most people think of when you say The North Face is the warmest, cosiest puffer jackets available. This is a label for people who love the outdoors and all the intense conditions nature can throw at them. Rock climbers, runners, and adventurers of all shapes and sizes find what they need at The North Face. Sleeping bags for freezing temperatures, outerwear, backpacks, and even tents are staples here.
Zara
Finally, we have the beloved Zara. The fast-fashion giant has been opening stores all over the planet, and now that they offer an incredible men’s line in more places than before, there’s nothing to stop them from total world domination. Handbags, fragrances, shoes…you name it, Zara makes it.
Wrap Up
These are the lifestyle brands that no home or closet should ever be without!
