4th Aug, 2020

Rainbow rises at Worcestershire Royal in tribute to life-saving NHS heroes

Rob George 17th May, 2020

LIFE-SAVING NHS staff at the Worcestershire Royal Hospital have been thanked for their efforts to tackle the Coronavirus with a colourful celebration from a county creative firm.

As part of their drive to add a splash of colour to everday life, DRPG worked with Worcestershire County Council to create a surprise installation on Charles Hastings Way just outside Worcestershire Royal Hospital.

The multi-coloured artwork depicts seven rainbows, thanking the NHS and key workers for showing their true colours throughout the crisis and working hard to protect all those in need. The installation was created with the aim of bringing a smile to people’s faces and brightening up essential workers’ days.

Creative chiefs put the artwork in time for the morning commute and DRPG bosses said the rainbows were greeted with delight by those heading into the hospital in the morning to start their shifts.

DRPG chief executive Dale Parmenter, said: “We are so glad to be able to use our skills and resources to brighten up people’s lives. The sacrifices people are making in such scary and uncertain circumstances is truly humbling and any small act of support we can make to give our thanks for their hard work, is our pleasure.

“We hope this art continues to bring a smile to people’s faces and encourages them to keep up their amazing work.”

Coun Simon Geraghty, leader of Worcestershire County Council said: “The installation by DRPG is wonderful and a really fitting tribute to our NHS colleagues who have worked tirelessly during this pandemic.

“We were more than happy to help with this tribute in whatever way we could and it is great that has brought a smile to so many people’s faces during this testing time.”

As well as lighting their Hartlebury studio blue on Thursday evening, DRPG broadcast a video at 9.09pm and nine seconds – 999- of team members with personalised messages of thanks to people they know working on the frontline to help the community throughout this crisis.

The poignant lyrics to True Colours were spoken over photos of artwork, clips of people clapping on their doorsteps and thank you messages. This video was then projection mapped on to the front wall of the studio complex

“Everyone in the team knows someone who is working to keep the supply chains running, keep the community fed and connected or working in the NHS to help protect those affected by Coronavirus, and this is our chance to show them that we are grateful for all that they are doing,” Mr Parmenter said.

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